How can cognitive technology breathe new life into relationships between retail banks and their customers?
Shifting customer needs and a generation of millennials resistant to traditional banking methods are challenging established models. After years of incremental change banks need to plan for a fundamental rethink of operations in order to thrive in a rapidly digitized, globalized and data-driven world. Customers now expect access to information and resources at all times.
After years of promise, artificial intelligence (AI) and cognitive computing have reached maturity and are now ready to implement, providing a catalyst for operational change that has the potential to unleash unprecedented growth. Banks that harness cognitive technology will gain the advantage of faster digitization and provide customers with cross-channel, targeted, on-time products and services.
This report examines current and future applications for cognitive technology in the retail banking sector and provide tangible insights into how executives can plan for this transformation.
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