London, April 18, 2017 – IPsoft, the leading provider of digital labor based on autonomic and cognitive technologies, today announces it is growing its European footprint by opening offices in France and Iberia. The two offices in Paris and Madrid mark another step in rapid expansion for IPsoft as AI adoption becomes a boardroom issue across all industries.

“Demand is accelerating across Europe,” says Frank Lansink, CEO IPsoft, EMEA. “Productivity needs to increase in the region in order to offset slow economic growth. CEOs operating in a digital economy recognize they need to employ a digital workforce to compete successfully for customers and investors on a global stage.”

“France and Spain provide 22.5% of the EU’s GDP and are amongst the top 5 largest European economies. We have projects underway with many leading banks, insurers and telecommunications providers in both countries and will be able to accelerate adoption of AI by establishing local teams. Pioneers, such as European Bank, SEB, have been amongst the first to adopt Amelia, our virtual agent, and as a result are gaining a head start on building valuable knowledge and experience on how to maximize the impact of digital employees.”

Recent studies from IDC show that AI adoption in Western Europe is growing fast with corporate investment reaching a 42.5% compound annual growth rate by 2020.1 “It is clear that deployments are going to skyrocket over the next two to three years. The main business drivers for this revolve around customer engagement: to improve sales, customer service and marketing,” says Philip Carnelley, Research Director, Software, IDC Europe. A recent report by Accenture also highlighted that AI has the potential to double the annual economic growth rate in developed economies by 2035. It noted the significant role digital labor can have in speeding a revival in productivity and bridging the widening gap between the diminishing working age population and growing pension age population.

Based out of Madrid, Javier Diaz will spearhead IPsoft’s penetration of the emerging AI market across Spain, Portugal and Latin America. Most recently, Diaz was regional VP at Salesforce. In France, Gerald Audenis, who was previously general manager for Automic Labs, joins as director of operations to drive deployment and delivery of Amelia across industries.

In the last year, IPsoft has experienced continued growth worldwide, and now has more than 30 cognitive deployments in production with some of the world’s leading brands. As a result, IPsoft has doubled the size of its headquarters center in New York to accommodate a larger team of business analysts and cognitive specialists working on global deployments of Amelia as well as a multi discipline research and development team. A cognitive innovation center has been created at the heart of the new space and will be opened formally on June 1.

IDC Worldwide Semiannual Cognitive/Artificial Intelligence Systems Spending Guide

Why artificial intelligence is the future of growth, by Mark Purdy and Paul Daugherty, Accenture 2016

About IPsoft
IPsoft automates IT and business processes for enterprises across a wide range of industries through the use of digital labor. Through its portfolio of world leading autonomic and cognitive solutions it provides services that allow its clients to secure competitive advantage. Headquartered in New York City, IPsoft has 20 offices in 18 countries across the world and serves more than 500 of the world’s leading brands directly as well as more than half of the world’s largest IT services providers.

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IPsoft
Daniela Zuin, +001 212 708 5521
Marketing Director, IPsoft
daniela.zuin@ipsoft.com